This Cookie Policy describes how we use Cookie on one of our online sites (the “websites”):
www.privatecoronavirustests.com;
www.londonmedicallaboratory.co.uk; or
www.londonmedicallaboratory.com.
Our websites may contain links to other websites. This Cookie Policy only applies to our website (i.e. first party cookies) so when you link to such other websites, you should read their own cookie policies.
We respect and are committed to protecting your personal data. Our Privacy Policy, along with our Terms and Conditions, details the way in which we use your personal data, how we collect and look after it, how the data is stored, and your rights concerning the data.
“Cookies” are data files that are placed on your device or computer device by websites that you visit. They often include an anonymous unique identifier used to store and receive identifiers and other information.
In general, cookies are created when you use your browser to visit a website that uses cookies to keep track of your movements within the site and retain user preferences such as help you resume where you left off, remember your registered login, preferences, store information for things like shopping carts, and other customisation functions. Cookie technology encompasses the use of pixels, text file, java script and similar technologies. We refer to all these technologies as cookies.
As a rule, cookies will make your browsing experience better. However, you may prefer to disable cookies on this site and on others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the Help section of your browser or for more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org or https://gdpr.eu/cookies.
Please note, if more than one person uses your device(s), the choices made, and items browsed by other people will apply to you as well unless you change them. For example, if you share a computer with your family, you may see adverts based on sites they have visited as well as sites you have visited. They also may have changed your cookie settings.
Cookies provide anonymised tracking data to third party applications that help us deliver, protect and improve our websites and its products by remembering your choices, personalising content, tailoring services and advertisements, improving performance and efficiency with the use of metrics and providing security measures to keep you safe and secure.
Yes, other third parties like Google Analytics use Cookies on our site to help tailor the browsing experience and advertisements to you on other applications and websites.
You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.
You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
To operate our websites, we use different types of cookies, the purpose of which are explained below:
| Strictly Necessary Cookies | These cookies are essential for you to browse the websites and use its features such as accessing secure areas of the site. They are necessary for the websites to function and cannot be switched off in our systems. Cookies that allow our websites to hold your items in your cart while you are shopping online are an example of strictly necessary cookies. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information. |
| Preferences Cookies | Also known as “functionality cookies,” these cookies enable the website to provide enhanced functionality and personalisation. For example, these cookies allow the websites to remember choices you have made in the past. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, then some or all these services may not function properly. |
| Statistics Cookies | Also known as “performance cookies,” these cookies collect information about how you use the websites, like which pages you visited. Their sole purpose is to improve website functions. None of this information can be used to identify you. They allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these types of cookies collect is aggregated and therefore anonymous. This includes cookies from third-party analytics services such as Google Analytics. If you do not allow these cookies we will not know when you have visited our site and will not be able to monitor its performance. |
Marketing Cookies
| These cookies track your online activity to help advertisers deliver more relevant advertising or to limit how many times you see an ad. These cookies can share that information with other organizations or advertisers. They may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store direct personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising. |
You have a right to protect your online privacy. We will only use cookies which personally identify you, your computer or mobile device if:
You have the right at any time to:
We keep our Cookie Policy under regular review and may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. Any changes will be made available on our websites.
If you have any questions about our Cookie Policy or the use of cookies on our websites, please contact our Data Protection Officer by e‑mail at dataprotection@londonmedicallaboratory.co.uk or by post using the details provided below:
Data Protection Officer,
London Medical Laboratory,
2 Pensbury Street,
London, SW8 4TJ